crypto-seo

Data-driven growth for Web3 projects.

Editorial team

crypto-seo.net editorial team

crypto-seo.net is run by a standing editorial team. Each author has their own beats and voice — here's who is responsible for what.

  • Arthur Pendelton, Data & Discoverability Lead. Former traditional finance quant turned Web3 data architect. He treats search algorithms, on-chain visibility, and ad spend as strict mathematical equations to be solved.
  • Clara Vance, Head of Audience & Narrative. Spent seven years managing crisis PR and community growth for Tier-1 DeFi protocols. She understands the complex human psychology behind tokenomics, social sentiment, and sustained user retention.
  • Marcus Thorne, Liquidity & Exchange Strategist. A veteran OTC trader and exchange liaison who has negotiated dozens of centralized exchange listings. He knows exactly how market makers, order books, and listing committees actually operate behind closed doors.